Where heritage meets the hand that shapes your home.
The Beginning
Zar Living was born from a simple belief: that the spaces we live in should tell our story.
While most rugs today are trend-bound and time-limited, we believe a rug can be more: a canvas for culture, craft, and memory. 'Zar' — drawn from the Persian word for gold — reflects the lasting value we bring to your home. Not just in quality, but in meaning.
Our brand is built on the convergence of heritage and innovation. Every Zar rug holds the soul of ancient craftsmanship, revived through custom digital design.
The Shift We Noticed
The design world is evolving. Today's architects, interior stylists and homeowners crave more than off-the-shelf luxury. They want pieces that reflect personal choices, deeper stories and individual journeys. They want involvement, not just options.
This rising need for meaning, individuality and co-creation was the moment that sparked Zar Living into being.
Craft is sacred.
The home is sacred.
Both deserve deeper attention.
At Zar Living, we don't see rugs as products. We see them as experiences. Each one begins as your whisper of inspiration and comes alive through the hands of generational artisans across India, who weave every knot with precision and pride.
Our rugs speak in quiet elegance, grounding your spaces with a kind of beauty that lasts.
The Artisans
Our master weavers work with age-old techniques — hand-knotting, tufting, flat-weaving — adapted to modern design language. These are families who have carried the craft through generations, and whose hands transform raw silk and wool into living art.
Fair wages, conscious materials, and low-waste production form the backbone of our operations. For us, a rug is not a seasonal accent — it's a generational inheritance.
Choose your colour, motif, dimension, finish. Our platform allows full personalisation with tech-enabled previews.
Our artisans work with age-old techniques: hand-knotting, tufting, flat-weaving, adapted to modern design language.
We've built the systems to handle one-of-a-kind creations at production-level efficiency without any compromise in quality.
Fair wages, conscious materials and low-waste production form the backbone of our operations.
Zar Living